One News | Marketing In A Recession | TVNZ | Luke Kemeys

One News Story - Marketing | nextAdvisory

One News Story – Marketing | nextAdvisory

The great thing about our role as Chartered Accountants is that we get to have these in-depth discussions with business owners and find out what is working and what isn’t.

One News invited us to be a part of a discussion of the importance of marketing & visibility in the current economic climate.

As we’ve been discussing with clients, there are risks to ‘going dark’ or turning yourself off when it comes to marketing.

There are also great opportunities for NZ SME’s in a time where some of the big players are stalling or pulling back on their marketing altogether.

🤷🏼‍♀️ Imagine having a great product or service that can help people and not wanting to tell the country about it?

Numbers…are merely the output. First things first, it is about the actions you are taking to get you the output.

You can watch the story at the link below:

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